Legacy and Leadership: How the All-Blacks' Culture Can Transform Your Team?
James Kerr’s book ‘Legacy’ uses The All Blacks as its focus.
In my early working years in New Zealand, I was recommended the book Legacy. As a devoted Wigan Rugby League fan, I was unsure about lessons from the ‘wrong code’. However, after hearing similar recommendations from colleagues interested in self-development, I finally read it. The book offers many valuable lessons for work, teams, and life. I especially appreciated the Māori and Polynesian proverbs at the beginning of each chapter. The story about Maui and his spear stood out to me, and my daughter enjoyed it too, especially after we watched Moana 2 together (I had to explain that Maui's voice is The Rock from WWE…I’m showing my age!).
In the world of sports, few teams command the respect and admiration that the All Blacks, New Zealand's national rugby team, do. Their dominance on the field is legendary, but what truly sets them apart is something more profound—their organisational culture. James Kerr’s book, "Legacy: What the All Blacks Can Teach Us About the Business of Life," delves into the principles that have propelled the team to the pinnacle of success. These lessons aren’t just for athletes; they’re relevant to anyone looking to build a strong, cohesive, and successful organisation.
1. Sweep the Sheds: Humility in Success
One of the most iconic rituals of the All Blacks is "sweeping the sheds," where players clean their locker room after a game. This simple act of humility serves as a powerful reminder that no one is too important to contribute to the basics. In any organisation, fostering a culture of humility ensures that everyone, regardless of their role, feels valued and respected. This egalitarian approach can lead to higher engagement and stronger team cohesion.
2. Follow the Spearhead: Unified Vision
The concept of "whānau" or family is central to the All Blacks’ culture. The team is a brotherhood, united by a common purpose and vision. This unity is symbolised by the spearhead formation, where all parts must move together to achieve their goal. In the workplace, a unified vision helps align team efforts towards common objectives, fostering collaboration and driving success.
3. Champions Do Extra: Commitment to Excellence
The All Blacks believe that champions do extra. This means putting in the extra effort, even when no one is watching. It’s about the commitment to excellence and continuous improvement. In any team or workplace, this attitude can transform good performance into great performance. Encouraging employees to go above and beyond cultivates a culture of high standards and accountability.
4. Leave the Jersey in a Better Place: Legacy and Responsibility
Every All Black is a steward of the team’s legacy. They are constantly reminded to leave the jersey in a better place for the next generation. This sense of responsibility and long-term thinking is crucial for any organisation. When team members feel that they are part of something bigger than themselves, they are more likely to act in ways that benefit the organisation’s future.
5. Embrace Change: Innovate and Adapt
The All Blacks are not just about preserving traditions; they are also about embracing change and innovation. They continually adapt their strategies and techniques to stay ahead of the competition. In a rapidly changing world, organisations must be agile and open to innovation. Encouraging a culture of adaptability ensures that the organisation remains relevant and competitive.
Applying These Lessons in Your Workplace
Whether you’re leading a sports team, a business, or any other type of organisation, the principles outlined in "Legacy" can guide you in building a strong, positive culture. Start by fostering humility and respect, unify your team with a clear vision, encourage extra effort and excellence, instill a sense of legacy and responsibility, and remain open to change and innovation.
By embedding these values into your organisational culture, you create an environment where everyone can thrive and contribute to the collective success. Just like the All Blacks, your team can achieve greatness by focusing on the core principles that drive sustained success.
Conclusion: Legacy Beyond the Field
The All Blacks’ story is not just about rugby; it’s about how a strong organisational culture can lead to unparalleled success. "Legacy" by James Kerr is more than a book about sports; it’s a blueprint for any team or organisation striving for excellence. Embrace these lessons and watch your organisation flourish.
Check out James Kerr talkng about his book ‘Legacy’ below in an indepth interview: